About The Brand2Global Team

This author has not yet filled in any details.
So far The Brand2Global Team has created 51 blog entries.
16 06, 2016

Ciena’s Globalization and Localization Journey

By |2016-10-25T12:23:44+00:00June 16th, 2016|

This is the final paper presented by Chinedu Mkpuluma, a recent graduate of the Global Digital Marketing and Localization Certification (GDMLC) program. This paper presents the work being produced by students of The Localization Institute’s Global Digital Marketing and Localization Certificate program. The contents of this Paper are presented to create discussion in the global marketing industry on this topic; the contents of this paper are not to be considered an adopted standard of any [...]

6 04, 2016

Moving Beyond Silos: The Making of a World Class Global Marketing Professional

By |2016-04-09T17:51:51+00:00April 6th, 2016|Tags: , , , , , |

Welcome to the kickoff of Brand2Global's updated 2016 Brand Insights by Dr. Nitish Singh , Associate Professor International Business & Director Program Innovations at the Boeing Inst. of International Business, St. Louis University and Co-Organizer of Brand2Global Conference. In the 20th century, we realized the full effects of the Industrial Revolution, with accelerated industrial production and urbanization, followed by a boom in global population (as witnessed with the population growth of almost 400 percent!) However, it looks [...]

Load More Posts
Game Global

An event organized by The Localization Institute