Professionalizing Luxury Brands for a Global Marketplace

Markus Kramer
Partner
Brand Affairs

In a global market place driven by technological disruption, novel business models and new consumer trends many luxury companies face a host of marketing challenges. As demand for luxury products faces uncertainty, even the most emotionally charged brands on the very top of the branding epitome will have to look at bringing more rationality into their business models. 

This session will explore what Luxury marketing is, how it is different and what any brand can learn from it.

Contact Us

Have a query before you register for the event or looking to get involved as a sponsor, exhibitor or speaker? Send us a message here.

Not readable? Change text. captcha txt
0