Michael Brito
Senior Vice President of US Digital Marketing
LEWIS
Michael Brito
Senior Vice President of US Digital Marketing
LEWIS
We all love to hear good stories. It’s what connects us to our humanity. It links us to our past, helps us relate to others in the present and provides a glimpse into our future. Storytellers learned early on that people like to hear stories with a beginning, middle and end. We are drawn to stories that have characters that look like us, act like us or have similar characteristics that we can relate to.