Rashmi Schaefers

VP, Marketing & Content Services
SAP

Rashmi Schaefers is the Head of Marketing Localization at SAP AG, headquartered in Walldorf, Germany. She is responsible for the localization of marketing assets in 70+ countries and 28+ languages. With over 15 years of experience in managing international marketing and roll-out programs in the software industry at companies such as Oracle and Sybase, Rashmi is an expert in the localization field and a genuine thought leader. She holds a degree in economics as well as a degree in international relations from the University of California, Berkeley.

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